Search Engine Marketing
Search Engine Marketing
Media Friday, an expert in PPC Campaign Management, plans, performs and optimizes its PPC strategies for each client to enhance the business reach, convert clicks into conversions and get positive Return on Investment (ROI).
Pay Per Click (PPC) Campaign Management is an effective internet marketing medium that is used to increase a business’ reach to the farthest point in the market and grow it multi-bounds. PPC marketing is a method of buying traffic or visits to the client’s website rather than getting traffic organically.
Did You Know?
A successful PPC campaign can make profits faster than other marketing techniques. Here are some of the statistics that make PPC a fascinating and far-reaching marketing tool:
80% increase in brand awareness due to Paid search ads.
46% of user clicks on the top three paid ads on the Search Engine Results Pages.
53% of paid clicks are from mobile devices.
73% is the ratio users click on video ads than on the display banners.
How Our PPC Services Will Make a Difference

Unique Campaign Structure
Our PPC campaign experts thoroughly study and understand the client’s business. Accordingly, we design and optimize the campaign structure to drive traffic to the client’s website, generate new customers and get successful conversions at competitive pricing.

Optimizes and Implements USP
We optimize the core strength of the product or the Unique Selling Proposition (USP) to get an edge over the competitor and successfully communicate this USP to the internet user.

Creates Exceptional Ad Copies
Media Friday creates the best engaging ad copies to attract the competent leads to the client’s product over the competitors’ products. We utilise the services of various search engines to convert the clicks into purchases.

Tracks Conversions
Media Friday tracks the conversions to measure the sales generated by the PPC campaign which in turn helps the team determine which keywords are performing well.

Enhances Campaigns
Media Friday enhances its PPC campaigns by continuously monitoring, adjusting and optimizing the campaign performance throughout. Our team trims the ideas that are not working and invests in the ideas that are making profits.

Reporting
We regularly update our clients on the progress of the PPC campaign.
Why choose Media Friday?
Media Friday has a team of experts with over two decades of collective experience in PPC Campaign Management that employs its unique strategies to turn any business into a profitable model at viable pricing. We offer customised solutions to our clients from various industries to edge over their competitors in a short period of time and get improved returns. Your vision is our mission.